Tag Archive: sales

Selling vs Marketing

The mentality that selling is bad or loathsome is pervasive. The more I talk about it, the more I’m confronted with the misconceptions people have. Even blogging A-listers and well-known social media consultants proudly express their preference for marketing over sales. Sales is broadly viewed as distasteful, and that is simply unfortunate, because it spells [...]

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Selling on Your Blog Ain’t Hard (The Art of Asking for the Order)

Asking for the order is a key sales principle. In fact, it’s a key life principle! If you don’t ask, you don’t get! This can often come off as a “duh” kind of statement. If you want someone to buy from you, you should probably ASK them to buy from you! Agreed?
But year after year, [...]

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How to Build a Massive Blogging Business With Only 10 Subscribers

I’m a big fan of leverage, and in the internet age, it’s mandatory that we employ as much of it as possible. You need to be able to get things going quickly! You need to be able to launch an idea without delay and build it competently and efficiently, because FAST is the name of [...]

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The Threshold of Success – Why Most Bloggers Never Make It

Success is a nasty, elusive little bugger, isn’t it? Is there a topic in the business space that gets covered more often, directly or indirectly, than “how to succeed”? If you think about it, nearly every how-to tip, every list of the “best Wordpress plugins to use on your site”, every tutorial on how to [...]

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5 Ways to Create Urgency

Urgency is a staple for anyone who sells anything, anywhere. As anyone who follows this blog knows, my career started in door to door sales. In that environment, you learn immediately that the time to make the sale is NOW. Not later. Later never comes. No one ever calls you back when you’re selling stuff [...]

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The CASE Method of Success

Terry Watson is a sales trainer I’ve learned a lot from, and I credit him with teaching me the CASE method of success. Copy And Steal Everything. Couldn’t be simpler, and I love it when things are simple! It’s one of the great myths of all time that if you want to be great, you [...]

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