Comments on: Selling vs Marketing http://www.nextlevelblogger.com/selling-vs-marketing/ Blog tips and internet marketing strategy from Christian Russell Mon, 19 Jul 2010 18:35:18 -0500 http://wordpress.org/?v=2.9.2 hourly 1 By: Christian Russell http://www.nextlevelblogger.com/selling-vs-marketing/#comment-906 Christian Russell Mon, 02 Nov 2009 19:36:43 +0000 http://www.nextlevelblogger.com/?p=774#comment-906 That's it exactly Anthony! The fact that "sales" has become some type of profanity to be avoided at all costs...we've gotta get past that and come to look at it for what it is... That’s it exactly Anthony! The fact that “sales” has become some type of profanity to be avoided at all costs…we’ve gotta get past that and come to look at it for what it is…

]]> By: Christian Russell http://www.nextlevelblogger.com/selling-vs-marketing/#comment-905 Christian Russell Mon, 02 Nov 2009 19:35:24 +0000 http://www.nextlevelblogger.com/?p=774#comment-905 In many people's minds, "old style" sales is synonymous with "high pressure", which is what I'm working to dissolve as much as possible. Fact is, no one has ever liked high pressure sales. It's bad news. Always has been, always will be. But counseling, getting to know a client and taking the time to actually give a crap about what their actual problems are...and how you can help...that has always worked. And it always will work. By selling through social media, we're not learning anything new; we're simply doing what's always worked. What's cool is that the community calls bullshit before you can take things to a high pressure, sleazy place. THAT'S what's awesome about new media...not that it changes us, but that it requires accountability and transparency. In many people’s minds, “old style” sales is synonymous with “high pressure”, which is what I’m working to dissolve as much as possible. Fact is, no one has ever liked high pressure sales. It’s bad news. Always has been, always will be. But counseling, getting to know a client and taking the time to actually give a crap about what their actual problems are…and how you can help…that has always worked. And it always will work. By selling through social media, we’re not learning anything new; we’re simply doing what’s always worked. What’s cool is that the community calls bullshit before you can take things to a high pressure, sleazy place. THAT’S what’s awesome about new media…not that it changes us, but that it requires accountability and transparency.

]]> By: Anthony http://www.nextlevelblogger.com/selling-vs-marketing/#comment-904 Anthony Mon, 02 Nov 2009 18:56:17 +0000 http://www.nextlevelblogger.com/?p=774#comment-904 Christian, The old adage of "Nobody eats until somebody sells something" is so fundamental to our existence as humans, yet, I am constantly amazed at the ignorance of people toward that skill set when selling is brought up as a topic of conversation in mixed company. Long Live Sales Christian,

The old adage of “Nobody eats until somebody sells something” is so fundamental to our existence as humans, yet, I am constantly amazed at the ignorance of people toward that skill set when selling is brought up as a topic of conversation in mixed company.

Long Live Sales

]]> By: joe http://www.nextlevelblogger.com/selling-vs-marketing/#comment-903 joe Mon, 02 Nov 2009 14:34:50 +0000 http://www.nextlevelblogger.com/?p=774#comment-903 I've been doing "in home sales" for remodeling company. The sales process is never any more pure than in this setting. I don't have all the answers, I'm still struggling with some questions, but I have found that a couple of clients that I thought wouldn't buy....bought because the owner I was with gave them that final thing of "do it today".. Yes, I know I felt uncomfortable myself when he was doing it, but it worked, the people did indeed sign that day. High pressure works? No, but just paying lip service and discounting the "old style" sales maybe premature as well, there may be some things to listen to when you see them in action. I know I'm starting to realize that I'm not near as smart on "new sales era" as I thought I was.. Joe I’ve been doing “in home sales” for remodeling company. The sales process is never any more pure than in this setting. I don’t have all the answers, I’m still struggling with some questions, but I have found that a couple of clients that I thought wouldn’t buy….bought because the owner I was with gave them that final thing of “do it today”..

Yes, I know I felt uncomfortable myself when he was doing it, but it worked, the people did indeed sign that day.

High pressure works? No, but just paying lip service and discounting the “old style” sales maybe premature as well, there may be some things to listen to when you see them in action. I know I’m starting to realize that I’m not near as smart on “new sales era” as I thought I was..

Joe

]]> By: Christian Russell http://www.nextlevelblogger.com/selling-vs-marketing/#comment-891 Christian Russell Fri, 30 Oct 2009 02:37:47 +0000 http://www.nextlevelblogger.com/?p=774#comment-891 Ha. That's cool Todd, no rush at all on the consulting! I love your comment...it reminds me of a book I read called Secrets of Great Rainmakers (linked on my "recommended resources" page), and there's a chapter in it called "Relationships are Bunk". It talks about how everyone likes to talk about how relationships sell things, but the fact is that people actually make purchases from someone they like AND feel is competent. Competence and professionalism are mandatory. Relationships just by themselves don't sell squat. Brian Clark wrote recently as well...that a reasonable sales pitch does not dilute the value of great content one bit (i'm paraphrasing). You need great content, to know what the heck you're talking about, AND you need to know how to sell...gotta do all three :) Ha. That’s cool Todd, no rush at all on the consulting! I love your comment…it reminds me of a book I read called Secrets of Great Rainmakers (linked on my “recommended resources” page), and there’s a chapter in it called “Relationships are Bunk”. It talks about how everyone likes to talk about how relationships sell things, but the fact is that people actually make purchases from someone they like AND feel is competent. Competence and professionalism are mandatory. Relationships just by themselves don’t sell squat. Brian Clark wrote recently as well…that a reasonable sales pitch does not dilute the value of great content one bit (i’m paraphrasing). You need great content, to know what the heck you’re talking about, AND you need to know how to sell…gotta do all three :)

]]> By: Todd Smith http://www.nextlevelblogger.com/selling-vs-marketing/#comment-890 Todd Smith Fri, 30 Oct 2009 00:49:55 +0000 http://www.nextlevelblogger.com/?p=774#comment-890 The more I sell, and the more I read about selling, the more I like it. I find that I actually come across a lot better in person than any other way. And it can be fun. But I know what you mean, it's scary too. By the way, good job "selling" me on that mysterious "skill set" that you mentioned. Great little tidbit to make me want to learn more. :) And no, I don't have the money to consult right now. But if I did, you're earning my trust. The number one reason is that you have a track record as a salesman. I don't like learning from people who just got started. The more I sell, and the more I read about selling, the more I like it. I find that I actually come across a lot better in person than any other way. And it can be fun. But I know what you mean, it’s scary too.

By the way, good job “selling” me on that mysterious “skill set” that you mentioned. Great little tidbit to make me want to learn more. :) And no, I don’t have the money to consult right now. But if I did, you’re earning my trust. The number one reason is that you have a track record as a salesman. I don’t like learning from people who just got started.

]]> By: Christian Russell http://www.nextlevelblogger.com/selling-vs-marketing/#comment-887 Christian Russell Wed, 28 Oct 2009 15:54:35 +0000 http://www.nextlevelblogger.com/?p=774#comment-887 Thanks Jonathan :) I think your approach is a good one, because you get results. As a sales trainer, I find most people struggle to get results...not because of any lack of talent, etc...but because of their misconceptions of what sales is and what it isn't. Our misconceptions hold us back. Teaching people to be themselves while getting results...that's what I do. Learning how to sell is powerful! If you're in business, you need to sell...period! But many of us believe in our hearts that selling is rude, etc, so it causes us to fail. And that is a tragedy, because so many failed business owners would succeed if they only had a better understanding of what sales actually is. Thanks Jonathan :) I think your approach is a good one, because you get results. As a sales trainer, I find most people struggle to get results…not because of any lack of talent, etc…but because of their misconceptions of what sales is and what it isn’t. Our misconceptions hold us back. Teaching people to be themselves while getting results…that’s what I do. Learning how to sell is powerful!

If you’re in business, you need to sell…period! But many of us believe in our hearts that selling is rude, etc, so it causes us to fail. And that is a tragedy, because so many failed business owners would succeed if they only had a better understanding of what sales actually is.

]]> By: Jonathan Rivera http://www.nextlevelblogger.com/selling-vs-marketing/#comment-886 Jonathan Rivera Wed, 28 Oct 2009 15:41:12 +0000 http://www.nextlevelblogger.com/?p=774#comment-886 When I fist saw the title of this post I rushed in here to see what you had to say. I'll be the first to admit that I sing the praises of "No Sales" to the people that read my blog, but after reading this post I fee the need to clarify. When I tell people not to sell I mean they should first engage their prospects, qualify them, then move them down the sales funnel. This post has made me think, I'm going to adjust some of my writing to drive home the <em>"Sales are not Evil"</em> point. Thanks CR. When I fist saw the title of this post I rushed in here to see what you had to say.

I’ll be the first to admit that I sing the praises of “No Sales” to the people that read my blog, but after reading this post I fee the need to clarify.

When I tell people not to sell I mean they should first engage their prospects, qualify them, then move them down the sales funnel.

This post has made me think, I’m going to adjust some of my writing to drive home the “Sales are not Evil” point. Thanks CR.

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