I just read a very insightful quote from Jeffrey Zeldman at zeldman.com in the latest INC magazine. I want to share it with you, because selling…and how to do it well…is a common theme I cover here. I think his thoughts on how to sell tactfully are beautiful. Couldn’t have said it better myself. Here [...]
Read More »On a blog, it’s important to think of every page as a landing page. Every page on your site is an opportunity to convert a visitor or lose them. This is true of your front page, each post and each page on your site. Writing your “About” page is a sticky subject for some bloggers [...]
Read More »Pay attention to who unsubscribes from your list and why. One of the many advantages of using a system like Aweber is that it gives people an option to comment on why they’re unsubscribing. This is valuable feedback, but unsubscriptions should not be viewed as a loss.
In fact, they are good for business in every [...]
I had a great discussion the other day with a friend at lunch. It was about the incessant need everyone seems to have to answer their phone. No matter what. If it rings, it simply MUST be answered. Doesn’t matter what’s going on. Doesn’t matter what you’re in the middle of. Do any of you [...]
Read More »I recently had a reader ask me about the pop up opt in box that I use on Next Level Blogger. He wanted to know how it was working for me and how I felt about using a pop up. He said he personally didn’t like pop ups and felt that it therefore might not [...]
Read More »As more and more of my peers in small business come online and start trying their hand at blogging and internet marketing, there are a number of common myths and mistakes that need to be addressed.
If you’re considering starting a blog or using social media to promote your small business, I applaud you. My goal [...]
I’ve learned something from being in direct sales. It’s something that I feel a lot of other bloggers don’t get. As internet marketers, we spend so much time working on our sites, to optimize and get more traffic. We want to capture as much search traffic as possible, and I think it’s smart to make [...]
Read More »All readers of Next Level Blogger, I encourage you to use this post to link up your Facebook profile or fanpage and your Twitter account. Just place the links in the comment section. I’d like to follow you and see what’s up. Also, this of course is a great way to share your profile with [...]
Read More »I don’t typically do technical stuff on this blog, because my focus here is the effective use of blogging and social media and how to monetize your business using these tools. In other words, I don’t usually concentrate so much on the technical side of things, because my focus is on sales principles and the [...]
Read More »These are articles I’ve read recently that I found particularly valuable. They are all from blogs I read regularly. As someone who writes a blog, I know it is also essential to read a lot of blogs. I get questions from professionals and business owners about how to get started blogging, and this is always [...]
Read More »Many people out there are looking for a quick start to internet marketing. I understand. Most people in my network are business people, and we are the kind of people who want to get things rolling quickly. You know being online and marketing yourself with blogging, internet marketing and social networking is essential, but you [...]
Read More »As spamming continues to grow on Twitter and other social networks (I’ve been noticing it a lot this past few weeks more than ever), I’m compelled to mention again how easy it is to do more damage to your brand than good when using social networking tools.
Twitter and Facebook are great networking tools, but they’re [...]
As I mentioned in my last post, trust is a hot commodity. It’s essential to instill trust with your readers if you want to get good business results from your blogging, social networking and internet marketing. So how do you instill trust?
The methods we use to market products and services these days are changing rapidly, [...]